Craze and popularity of magento is going on higher day by day with the e-commerce platform. It has become one of the most search engine friendly ecommerce solutions; that’s why many online store promoters are there to take interest in this program. Making an e-store and enhancing its visibility for relevant stakeholders is not a tough task. Whether you want to enhance visibility of your magento store or you are willing to know some SEO tips for your magento website, the ideas given below are efficient to support you for this purpose. These SEO tips are friendly enough to attract your customers and simplify their way to your websites so that they can land on the right webpage while searching valuable information.
- Preventing Magento from generation of duplicate content is possible with setting of “Canonical Link Meta Tag” and “yes”. This idea should be implemented at the time when you show single product in various categories.
- Modification of sitemap is possible at the time you add a new product, page or category in the site. In this way, the sitemap will involve all the newly launched products in your website.
- Enabling sitemap generation and changing the frequency of same to match the frequency of online store is done with ‘Generation Settings’ box. This tool offers you the way to update the site map that involves new items.
- Writing catchy and explanatory descriptions for every category and product is one of the most important to do. I always take care to write good product reviews. Especially whenever I work on new product, category and page, I work exclusively for attractive descriptions as it makes search engine to reveal the page on the basis of certain keywords.
- One of the most preferable ideas I recommend in this direction is to avail the magento store for search engines directly by creation of ‘robots.txt’ file. This file contains commands that direct search engine towards URLs that user want to be visible in search engine.
- Writing default title and description in default title and default description boxes is good idea to direct yourself towards the pages where you forget to give title to the content. In this way, there will be no page with blank description in your site while this idea will assure you to simplify the index.
- The last but really an important point in this series is that use only meaningful names for images. This will impart good impression on visitors of your sites.
At the time you put together your site firstly, you should not forget to spare time or good organization, architecture and navigation of your site. The card sorting exercise can help you a lot in this process. Apart from data, attributes and contents, the designing and presentation of the site should also be search engine friendly. For this purpose, I often do research in successful websites in internet while study material on relevant topic and tips offered by researchers are also useful.